Judge, 1900-06-23 · page 15 of 25
Judge — June 23, 1900 — page 15: what you’re looking at
What you’re looking at
This is primarily a **product advertisement**, not political satire. It promotes Lion Brand shirts, collars, and cuffs made by United Shirt & Collar Co. of Troy, New York. The image shows a child in spring clothing surrounded by discarded old garments, illustrating the advertising slogan "He's thrown away his others." The lion trademark appears at bottom left. The advertisement's pitch is practical rather than satirical: Lion Brand items are durable, affordable (25¢ for collars/cuffs), and worth replacing worn clothing. The "clean sweep this Spring" messaging encourages consumers to discard inferior garments and purchase new Lion Brand products instead. The text emphasizes durability ("wear longer"), comfort ("feel better"), and economy—typical early 20th-century advertising appeals. There is no apparent political commentary or social satire present on this page.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
PEDES SPHTNIGIMNGSTE. EI. a i, at cc 7 Za 66) TEION BRAND : Tt will pay you to make a clean sweep this Spring. Collars, cuffs and shirts, unsuited, pull at the buttonholes, strain seams apart, and constantly wear on the nerves. LION BRAND collars and shirts, made for each other, with cuffs to match, wear longer, feel better, and look best, all the time. Throw out all the old stuff. Start fresh. It’s cheaper. Two collars or two cuffs cost 25c. It does n’t pay to pay more. Shirts cost $1, $1.50 and $2, depending on the kind you want. Ask your furnisher for the LION BRAND. UNITED SHIRT & COLLAR CO., Makers, TROY, N. Y. comicbooks.com