Judge, 1896-06-20 · page 4 of 22
Judge — June 20, 1896 — page 4: what you’re looking at
What you’re looking at
# Analysis of Judge Magazine Page This page is **primarily advertising** with no political cartoons. It's a collection of turn-of-the-century commercial advertisements typical of Judge magazine's revenue model. Notable ads include: - **Columbia Bicycles**: promoting Hartford Single-Tube tires through pseudo-scientific testing claims - **Anheuser-Busch Malt Nutrine**: a "food drink" marketed to nursing mothers and babies—reflecting era attitudes about beer as nutrition (likely containing minimal alcohol but marketed as healthful) - **Carl Upmann's Cigar**: emphasizing authenticity against imitations - **Sozodont toothpaste**: offering free samples - **The Prudential Insurance**: displaying financial assets to build consumer confidence The **Anheuser-Busch ad is most striking to modern readers**—suggesting beer consumption during nursing seems shocking today but reflected contemporary beliefs about fermented beverages' supposed medicinal and nutritional properties. The paternalistic language ("plump") and focus on women's bodies reflects period attitudes toward gender and health.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
We have made a study of tires —pounded them year in and year out by thousands on our wheel-testing ma- chine, tested them fcr elasticity, for speed, for durability—had reports from riders and agents everywhere. The wonder- fully elastic and durable tires used on Columbia Bicy- cles—Hartford Single-Tube Tires—are the result. Hartford Single-Tubes are the regular equipment of all Columbia and Hartford Bicycles. We know no tires so good as Hartfords. The makers of Hartford (double-tube), which we will TESTING TIRES AND WHEELS. Tubes also make Dunlop tute Tor SinglecT ubes f prctrrede POPE MFG. CO., HARTFORD, CONN. Art Catalogue tells. Free if you call on the agent, By mail for two Zcent stamps. BEWARE OF IMITATIONS, America’s Favorite TEN-CENT CIGAR. For Sale by first-class Dealers Everywhere, “ Received the Highest Award for Merit and General Excellency,” World's Columbian Exposition, 1893. Food For Both Every nursing moth- er needs the kind of nourishment there is in ANHEUSER-BUSCH), (Nubiine —the food drink— The baby needs it in order togvow healthy and plump: the mother needs it in order to £eep healthy and plump. For sale by all druggists’. Prepared by ANHEUSER-BUSCH BREWING ASSOCIATION, St. Louis, U. S. A. Send for handsomely illustrated colored booklets and other reading matter. oO. pes & CO., 24 and 27 West Street, New York City. GEL. Hoboken, N. FHIMG BOTTLING CO. aas- 443 Atlantic Ave., Brooklyn, N. ¥. “A Ticket for St. Louis. 4%... ‘Ticket for St. Louis. Cc TEETH BREATH, {A sample of liguid Sozodont by mail, provided you mention Junce and send three cents for postage. Address HALL & RUCKEL, New Vor Cit netors of Sozodont, Sozoderma Soap, 5 Siar iad oar welrkows prensa sagan \ GENERAL AGENTS, ‘A Grip. A Package of Refreshing ‘See Judge’s Library for July. More Bicycle fun than ever before crowded between two covers. PASS 10e. at all newsdealers st tt “Bikes” A PLEASANT DUTY | To protect your family by insuring your life _ THE PRUDENTIAL The Prudential insures the lives os “ Cd Rd a es es Assets over - - $15,780,000 Income - - - - = = = $2,500,000 Surplus - - - - - - - 3,300,000 Paid Policy-holders over - 2 = - 22,000,000 of Men, Women and Children, that the life of each may protect the others. THE PRUDENTIAL INSURANCE COMPANY OF AMERICA JOHN F, DRYDEN, President, HOME OFFICE, Newark, N.J. comicbooks.com