Judge, 1894-12-08 · page 58 of 60
Judge — December 8, 1894 — page 58: what you’re looking at
What you’re looking at
This is **not a cartoon or satire**—it's a straightforward advertising page from *Judge* magazine. The John P. Lovell Arms Company of Boston is promoting their sporting goods inventory: bicycles (their "Diamond Cycles" line), firearms (shotguns and revolvers), and fishing tackle. The page reflects late-19th-century consumer culture, when such catalogs were primary shopping tools and companies advertised heavily in magazines. The decorative borders feature sporting equipment imagery (fish, guns, bicycles, etc.), typical of period advertising design. Notable for modern readers: the casual advertisement of firearms alongside bicycles and fishing gear, and pricing in gold dollars ($15.75–$125 for bicycles; $36 for guns). The claims about doctors and ministers using bicycles reflect cycling's late-Victorian popularity as recreation and transportation. This appears to be a commercial insert or sponsored content rather than editorial material.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Established 1840 by John P. Lovell. MANUFACTURERS, IMPORTERS AND DEALERS IN Bicycles, Guns, Revolvers, Fishing Tackle, etc. We have only space on this page to describe a few specialties, Our Catalogue illustrates “a thousand and one" articles in Sporting vedo, Skates, Chticry, Opera and Field Glasses, Cameras, Bicycle Sundries, Fishing Tackle, Base Ball, Gymnasium and Police Goods CHAMPION SHOT GUN. JOHNSON REVOLVER. | Breech-Loading. = Single Barrel. Automatic y, y ‘ | Double Action. ae » Y ] Light, €3 A S | NEW LOVELL HAMMERLESS GUN. : Every Gun Fully Warranted. Price $36.00. For Close Hand-Shooting It Has No Equal. Ent Cheexered: Knowing the requirements of Sportsmen, we have produced this Hammerless, Gun, which for Strength, Simplicity, Durabili tion, Ease of Manipulation, Neat and Attractive A\ i . I improvements. It is made by skilled workmen, and is thoroughly inspected before leaving the factor weight desired, All parts interchangeable. Sent C. 0. Doon receipt z uarnuter the Express Chatges, LOVELL DIAMOND CYCLES. “BEST AND HANDSOMEST OF THE YEAR," so say the Bicycle-riders everywhere. It is unsurpassed in Finish and Material—The Lightest, Strongest, Most Durable— Perfect in Con- struction —Warranted in Every Respect— No Better Machine Made at Any Price—Built td suit the riders and has stodd the hardest use of.any wheel. Doctors Prescribe It — Ministers.Use it — Forty Different styles for Ladies, Gents, Boys and Girls, from $15.75 to $125.00. Bicycle Catalogue Mailed Free. Send for Bargain List of Shopworn ls ‘ " Agents Wanted in all Cities and a, i and Second-hand Wheels. PS —— ine Towns where we have none. y ¥ World's Record. 4 ’ One Mile Record Highest Honors | NF Class A. and Gold Medal. ~ | ‘ WY All Records The Only Bicycle = 4 k From 1 to 2 Mues. Holding them. , w yi World's Reco:d, Ride the best. 7 /)\\\X 4 2 Miles, § Miles, Always in the lead. /Ti\\ NK \ 15 Miles. 18. ‘Weights: Racer, 19's Ibs.; Light Roadster, 25's Ibs. Full Roadster, 29 Ibs. ; Ladies’ Light Roadster, 32 Ibs.; Convertible, 32's Ibs. FREE — 400-Page Illustrated-Catalogue. Send roc. (*W7.°") cost of mailing. This New Mammoth Catalogue is worth fully ten times the cost of getting It. JOHN P. LOVELL ARMS CO., 147 Wash. St., ana 131 Broad St., BOSTON, MASS. SEND FOR OUR LATEST CATALOGUE. comicbooks.com