Judge — March 2, 1889 — page 17: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

JUDGE 343 AN INVALUABLE BUSINESS BOOK. ise in this age of competitive struggle is advertise at all, Advertising well done is a power immeasurable ; advertising poorly executed is of indifferent success. “The avertising exper Few men pitude for the art. Uccorne professional adver- ing experts; but any man with the average man’s ability can learn sulliciently of the practical science of advertising 10 become respectably proficient in this, essential to successful business. advertising text- book is as indispensable as the primer ; and yet no man has hitherto essayed to write it. IUhas remained for one young man, by experience and natural ability thoroughly titted for the work, to present to the thousands of Toeal nphaticall woman who expends in dollars for advertising and printing, “and proportionately of xreater worth to the one who is reckoned an extensive adve iser. ‘Ihe thorough reader of this book cannot ignorant of the subject ; he must become an er. ‘The book is published by 1 Harta earl street, Boston, and is sent by mail, postage paid by the publishers, on receipt of wo dollars, An old lady's idea of a ballet girl is umbrella with two pink handles." —C/ n open muslin vland Union, When Baby was sick, we guve her Castoria, n she was a Child, she cried for Castoria. n she became Miss, she clung to Castoria When she had Children, she gave them Castoria, ese frigid days, it is to be assumed there is nothing better than a stove-pipe hat.—Beston Courier, All lovers of the delicacies of the table use Angostura Bitters to secure a good digestion, but the genuine only, manufactured by Dr. Siegert X Sons. Atall druggists, in BALDNESS. The persistence of ITCHING js. peace-de- ‘and exh ‘ to the vital power SCRATCHIN nice, nor half as satisfying asa SHAMPOO with SUMP which allays Ttehing, cures Dandruff and Skin Diseases, pre vents Baldness and Yeaves the sk fuliy smooth, soft cath and henitntal, Removes odors feos peropieaiion, c1e- 5 4. Druggists, o ACKER MFG. CO., 100 Fulton St., NewYork. Sample, four stamps, if Jopcr iy mentioned. SAFETY FUND INSURANCE. NIAGARA FIRE INSURANCE COMPANY, 135 Broadway, : - New York. LOSSES PAID SINCE ORGANIZATION, TEN MILLION DOLLARS. CASH CAPITAT. $500,000 00 Reserved forall Liabilities, 1 480.595.11 Net Surplus, 379.540 28 Total Assets, Jaaiuary rst, 1880, $2,360,135.39 All Policies of this Company are now issued under the N.Y. Safety Fund Law. PETER NOTMAN, THOS. F. GOODRICH, President, Vice-President. WEST POLLOCK, Secretary. GEO. C. HOW THE MUTUAL LIFE INSURANCE COMPANY OF NEW YORK. RICHARD A. McCURDY, Addets $126,082,153 56. The Largest and best Life Insurance Company in the World. President. The New Business of the Mutual Life Insurance Company in 1888 Exceeded 103,000,000. Its Business shows the Greatest Comparative Gain made by any Company during the past year including A gain in assets of - = - $7,275,301 68 A gain in income of - - = - $38,096,010 OG A gain in new premiums of’ - - 2,333,406 OO A gain in surplus of - = 2 - 1,645,622 11 33,756,792 85 54,496,251 85 A gain in new business of - = A gain of'risks in force - = = THE MUTUAL LIFE INSURANCE COMPANY Has Paid to Policy-holders since Organization $272,481 The wonderful growth of the Company is due, in a large degree, to the freedom from restriction and irksome conditions in the contract, and to the opportunities for investment which are offered in addition to indemnity in case of death. The Mutual Life was the first to practically undertake the simplification of the insurance contract and strip it of a verbiage in the mazes of which could be found innumerable refuges against claims of policy-holders who had, however unwittingly, departed from the strict letter of the agreement. That this appealed powerfully to the popular taste is evident from the fact that in 1888 the company wrote over %1¢3,000,0c0 of new insurance. The Distribution Policy of the Mutual Life Insurance Company is the most liberal contract oflered by any company, and produces the best results for the policy-holders. _FOR ALL SORTS AND CONDITIONS OF MEN. At no time during life is there a period when a man can derive no benefit from a dose of Beecham’s Pills. Boys who look upon the apple when it is green find a staunch friend in them. Club men, with a fondness for late hours and terrapin stew, cry for them, Middle-aged and old men, who know the value of good health, are never without them. In fact, Beecham’s Pills are essential to every proper and well- regulated life. For weak stomach, impaired digestion, disordered fiver, Beecham’s Pills are ‘zzaluable! They act like magic A few doses bring back the ruddy glow of health to the cheek, restore the keen edge of appetite, and give renewed energy to the whole human frame. : Beecham’s Pills are now being introduced into the United States, Ask your S ecial druggist for them ; if his stock is depleted, send 25. to B. F. ALLEN & Co., 365 and © 367 Canal Street, New York, who will mail’ you a sample box. ‘STUPHEN F. WHITMAR Era Cor, Leth 8 Marts Bia comicbooks.com