Pride

Pride is a DC villain embodying the deadly sin of the same name, one of a group of personified sins that includes Envy and Greed. Operating as a conceptual antagonist, Pride has clashed with heroes such as Green Lantern, The Flash, and Shazam.

Born in the Bronze Age pages of World's Finest Comics in 1980, Pride is one of DC's more enigmatic presences — a conceptual villain whose very name carries mythic weight. Brought to life by the legendary Curt Swan, this character has kept remarkable company over the decades, sharing adventures with heavy-hitters like Green Lantern, The Flash, and Shazam, and standing alongside fellow sins like Envy and Greed. Pride's most significant spotlight comes in JLA/JSA: Virtue and Vice and the pages of JSA by Geoff Johns, placing this figure at the heart of some of DC's grandest crossover storytelling. With a catalog presence stretching all the way to 2025, Pride proves that the oldest, most dangerous temptations have genuine staying power in comics mythology.