Wrangler Authentic Western Jeans Presents... Ride 'Em Cowboy!

A short-lived but spirited entry from American Comics Group, Wrangler Authentic Western Jeans Presents... Ride 'Em Cowboy! (1957–present) was a six-issue promotional comic that blended classic Western adventure with product placement for Wrangler jeans. Published during the heyday of the cowboy craze, this series stands as a curious artifact of mid-century marketing, offering straightforward tales of the Old West while subtly championing its denim sponsor. Though its run was brief, it remains a fascinating snapshot of how comics once doubled as advertising vehicles.