Watapals

From 2008 to the present, Whataburger's Watapals comic series brings the fast-food chain's beloved cast of characters to life in four issues of lighthearted, family-friendly adventures. Published as a promotional tie-in, the series features the orange-and-white striped Watapals mascots—including the heroic Wataman and his friends—as they tackle silly, food-themed escapades. While creator credits are not widely documented, the comics remain a charming piece of regional pop culture, offering a playful glimpse into the brand's imaginative universe for fans and collectors alike.