Turning Wheels: The Studebaker Story

A single-issue promotional comic from 1954, Turning Wheels: The Studebaker Story is a corporate history published by Commercial Comics. It traces the automaker's journey from its founding as a wagon manufacturer through its mid-century automotive innovations, serving as a unique artifact of mid-20th-century industrial branding. While the creators are not widely credited, the comic stands as a compact example of how American companies once used the medium to tell their own stories directly to consumers.