The Gimmick

In just a single issue, The Gimmick (2023, AHOY Comics) introduces a washed-up superhero whose superpower—a literal gimmick—has become a liability in a world that has moved past such theatrics. Written by Tom Peyer and illustrated by John K. Snyder III, this debut sets up a darkly comedic, character-driven story that questions the value of heroics in a cynical age. It matters as a sharp, self-contained entry from AHOY, a publisher known for its creator-owned, satirical takes on genre tropes.