Mad (Hewlett-Packard)

A short-lived 1998 promotional one-shot from Atlantic Förlags AB, Mad (Hewlett-Packard) is a corporate-branded special from the classic humor magazine’s creative team. Featuring the sharp satirical writing of Desmond Devlin and the distinctive cartooning of Sam Viviano, this single issue adapts the magazine’s signature parody style to promote Hewlett-Packard products. It stands as a curious artifact of late-90s cross-promotional comics, offering a glimpse into how Mad’s irreverent humor was briefly repurposed for corporate advertising.