Hardee's 3-D Adventures Weekly

Marvel’s Hardee’s 3-D Adventures Weekly (1983–present) was a short-lived promotional series distributed exclusively through the fast-food chain, pairing Marvel’s stable of heroes with 3-D glasses for a gimmick-driven experience. Over six issues, the series showcased classic Marvel characters in standalone adventures, leaning on the novelty of the format to attract young readers. While brief, it remains a curious footnote in Marvel’s ’80s marketing experiments, blending corporate tie-ins with the publisher’s signature superhero flair.