Going Fishin' with Dig 'Em
Kellogg's · 1973 · 1 issue
About the series
A single-issue comic produced by Kellogg's in 1973, Going Fishin' with Dig 'Em stars the cereal mascot Dig 'Em, the cartoon frog from Sugar Smacks. The short-lived series captures the lighthearted, promotional spirit of 1970s licensed comics, offering a simple, kid-friendly adventure tied to the brand. While it never expanded beyond its debut, it remains a curious relic of breakfast-cereal marketing in the medium.