Marvel Rivals #1
☆ Be the first to review + Add to your collection — Join freeMarvel Rivals #1 (April 2, 2025) marks the first time the story content of the Marvel Rivals Infinity Comic — Marvel's flagship tie-in to the massively played NetEase/Marvel Games hero shooter — reached print-format readers, bridging a digitally-native Infinity Comics narrative with the traditional pamphlet-collecting audience for the first time in the property's history. The issue reflects a significant editorial experiment in how Marvel uses its Infinity Comics platform (a vertical-scroll, Marvel Unlimited-exclusive format) as both a creative incubator and a pipeline to print, demonstrating a media-synergy publishing model that had rarely been executed at this scale. Set against the backdrop of one of the fastest-growing games in Marvel's licensing history, the comic also represents a deliberate attempt by Marvel editorial to convert the game's enormous player base into comics readers — a stated priority of Editor-in-Chief C.B. Cebulski. Its demand, evidenced by two subsequent printings (May and September 2025), confirms that the video game crossover strategy generated genuine sustained readership beyond opening-week novelty.
Find on ebay
Sell my copy
Have this issue — or a whole collection? Get a fair offer from us, skip the marketplace fees and the hassle.
We Buy Collections ▸History
The content collected here originated as the Marvel Rivals Infinity Comic (2024), a six-issue digital limited series written by Paul Allor and drawn by Luca Claretti, launched on Marvel Unlimited in December 2024 to coincide with the game's debut. Marvel developed the series collaboratively across Marvel Comics, Marvel Games, and NetEase Games, with Allor noting that the character roster for each arc was chosen collectively across all three organizations rather than by any single creative party. The print edition — assembled as a 48-page one-shot under the editorial oversight of Jordan D. White and overseen at the publisher level by C.B. Cebulski — carried a redemption code for a Jeff the Land Shark in-game cosmetic spray, making it one of the earlier examples of a Marvel print comic bundling an active video game unlock as a reader incentive. The main cover was by Tokitokoro, and the issue attracted an extensive variant program spanning convention exclusives (C2E2, SDCC), retailer exclusives, and a rare 1:100 incentive by Peach Momoko.
Trivia · 6 facts
- Written by Paul Allor with art by Luca Claretti — the same creative team behind the original six-issue digital Infinity Comics series launched in December 2024.
- Collects Marvel Rivals Infinity Comic (2024) #1–6 in print for the first time, making it the first print collection of any Marvel Rivals comics story.
- The story is set in Tokyo 2099 and centers on a time-rift disruption of the Web of Life and Destiny, splitting heroes into two rival factions led by Spider-Man (Peter Parker) and Peni Parker/SP//dr.
- Characters prominently featured include Spider-Man, Peni Parker, Namor, Doctor Strange, Hulk, Wolverine, Venom, Thor, Captain America, Luna Snow, Iron Fist (Lin Lie), and Jeff the Land Shark — reflecting the game's roster directly.
- A redemption code bundled with the issue unlocked a Jeff the Land Shark 'Unlimited Appetite' cosmetic spray usable in the Marvel Rivals video game — an early example of a Marvel print issue bundling a live-game in-game reward.
- The variant program was exceptionally broad, including exclusive covers by J. Scott Campbell (multiple webstore variants), Peach Momoko (including a 1:100 retailer incentive virgin variant), Adam Warren, Federico Sabbatini, Ivan Tao, Rian Gonzales, Alan Quah, Godtail, and John Giang, plus C2E2 and SDCC convention exclusives.
Full credits
Variants (5)
Reviews
Reader reviews
No reader reviews yet.