Argosy, Vol. 123, No. 1 — page 5: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

ADVERTISING SECTION. | The advertisements have something to say to you No. I] If a manufacturer could gather 30,000,000 prospective buyers into a large auditonum and talk to them regularly—by word. of mouth—he would have no need of adver- tisements. But he cannot. So he puts his words in type and talks to these same prospective buyers in_ the printed messages that you know as adver- tisements. In these pages you will find many such personal messages. Some are large and some are small. They cover a wide range of subjects. They are worthy of your careful reading. No manufacturer would spend his good money advertising if his merchandise were not of good quality and fairly priced. It wouldn’t pay! — Don't miss the advertisements. They will save you money. In answering this advertisement 4t ig desirable that you mention this magazine. comiclbooolx C©