The Argosy, Vol. 76, No. 3 — page 255: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

ARGOSY—ADVERTISING SECTION. BY INVITATION MEMBER OF wv of A “7 Real Coolness in Real ‘“ Porosknit”’ But be sure it’s Chalmers ‘* Porosknit ’’ Guaranteed. Judge by the /abel—not b mere “‘holes”’—or “ Many men and boys merely ask for ‘‘Porosknit’’—and get zmitatzons. That’s because they fail to look care- fully for the genuine Cha/mers ‘‘Por- osknit’’ /ade/ (sewn in the garment) and the Guarantee Bond. Because they never have worn the genuine— and in that way learned the difference, They get imitations that /ook some- thing like Chalmers ‘ Porosknit.** Then they wonder why the real is so popular. Don’t let that happen to you. Buy by the label. For those who once wear Chalmers ‘‘Porosknit’?’ swear The Label’s Meaning There is so much extra quality— extra care in making—in Chalmers ‘‘Porosknit” that none may match its special comfort, durability, light- ness, elasticity, coolness It is made in a// styles——for man, for boy. The Union Suits are par- ticularly comfortable. Open in tex- ture, and of soft, absorbent yarn, Chalmers ‘‘Porosknit” keeps you cool by absorp- tion and evaporation of perspiration. Your pores breathe the needed air. The yarn’s softness elimi- nates irritation of the skin. You are dry—even when the mercury soars high. Many like the 34 length. In answering thie advertisement tt is desirable that you mention THH ARGOBY. 181.00 Read _ the No-Limit Guarantee Because it’s so well made, Chalmers ‘‘Porosknit’* is guaranteed uncon- ditionally (a bond with every gar- ment) as follows: “If any garment bearing the genu- ine Chalmers ‘ Porosknit’ label, and not stamped ‘Seconds’ or ‘Imperfect’ across the label, fails to give you its cost value in underwear satisfaction, return it direct to us and we will replace it or refund your money, including postage.” Insist that the actual label be shown you—sewn on the garment. For none can duplicate genuine Chalmers ‘‘ Porosknit none. Ask your Dealer CHALMERS KNITTING Co. 37 Bridge Street Amsterdam, N. Y. Write for Handsome Book of All Styles| FOR MEN AnyStyle FOR BOYS Shirts and Drawers : 50c per carsters 25c | FOR MEN FOR BOYS Union Suits Any Style 50c GOMIG oOo S (C(O)