Adventure Magazine Cover — page 207: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Adventure’s Travel Association important thing is that there is a general de- mand for such a department and it is grati- fying to know that we are going ahead along the lines suggested by our readers and people whom we want to keep as readers. If you have further suggestions or criti- cisms send them along. We want you to build this department into one that interests you and the only way you can do it is to tell us what equipment you would like to see tested and anything else you want to see in the organization that will help you most. 205 We might add that we have received some letters violently opposing the plan because we “‘will sell out to our advertisers.”” To those we have received and to any we may recelve we can only reply that we have al- ways been considered pretty honest and when we say the tests will be impartial we mean it. Sixteen years of proof that Adventure’s editorial policy is independent and unbiased is certainly of some value in backing up this statement. So—stand by till the first reports come. cADVENTURE’S “ORAVEL cASSOCIATION A. Service Organization with Stations and Experts alt over the World DVENTURE’S TRAVEL ASSOCIA- TION is on its way. It is not where it will be ina year or evena month from now, because every day brings new develop- ments in the extensive plan which we have sketched for you in the past two months. But we are in a position now to give service in the way of information and suggestions, for any trip you plan in the near future— short or long. Our geographical experts, as you know, are already equipped to give you thorough information on the territories they cover and you can write directly to any one listed under the Questions and Answers section of Ask Adventure. Also the main office here in New York is prepared to tell you what route to take, where to stay, and will give you sources of information on any part of the world you want to visit. It is necessary, of course, that you tell us definitely what trip you are planning and enclose the usual stamped, addressed envelope for our reply. This is only one feature of the travel organization we are developing. As we have announced before, stations are being opened all over the world and we are coop- erating with every government and worth- while factor in the travel field. Member- ship in the Association will be open to our readers within a few months but until all the facilities of the Association can be of- fered, the central information office at Adventure headquarters is glad to help travelers who are contemplating a trip in the near future. The traveler who wants help on twavel facilities, hotels, information bureaus, book- lets, etc., can get it from us here at head- quarters. The adventurer who is off to faraway regions little known to the average man can get very definite and absolutely up-to-date information from the Ask Ad- venture experts. This service, however valuable we may make it, is of course only the nucleus of the larger Association which is going ahead rapidly; the Association in which Adventure will act as a clearing house for government bureaus, steamship lines, railroads, touring clubs; with, in addition, its own stations and experts all over the world. The complete prospectus of this Association with our re- port of progress will be published in the January issues of Adventure, so that you can get a picture of the entire plan. Let us know what you think of it. comiclboo CO