A Social Meteor — page 10: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

AN ENTERING WEDGE. “A The Messrs. Van Houten have put an enter- #& e— ing wedge into unhealthy domestic economy, ge e by advertising a pure, soluble cocoa, be p BA as asubstitute for tea and coffee. As é THE THE “a inventors and original patentees of #& shige Wea cocoa, the VAN Huuren’s have in- = STANDARD MA troduced it so thoroughly all 4% COCOA OF THE y ; Oey OF THE over Europe that “ Van Hou- gy WORLD. i WORLD. . TEN’S Cocoa” has become £& B\ a household word. The £f Mm end of the welge £y which has been in- £f serted here is wa fast making “4 way for the MA “leading Gocoa. Wy Cocoa, Van Houten’s Cocoa, ‘Wy “Best & Goes Farthest,” Van Houten’s Cocoa, “Best & Goes Farthest,” Van Houten’s Gocoa, “Best & Goes Farthest.” tl ee ae a a a a a Yue «It only needs a single trial to convince any one of the superiority of Van Hovten’s Cocoa. Please insist upon your grocer or storekeeper ordering it for you, and take no substitute. It is put up in one-eighth, one-quarter, oe- half, and one pound cans. {4@B™ If not obtainable, enclose 25 cents in +timps or postal note to either Van Hourrn & Zoon, 106 Reade Street, New York, or 45 Wabash Avenue, Chicago, and a large sample can will be sent, postpaid, if you mention this publication. Prepared only by Van Houten & Zoon, Wees), Holland, Gomichbooksreom