For Love or Gold? The Story of a Great Department Store — page 206: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

\ et 7 sae es fs ae Nae art At! Sa Watts ph hs a aN uy . eal: ta —. Seo edie pes Me eyes : Ncet ae - ae . . a 3 : 9 tee a Sere ~~ x ‘ ss e a 6 ex Baste ee The I teaser + Sa : oe a 3 said one, “and she is to look after our interests, | which ‘is : ‘ _ the strangest thing about it!” - ae — * aa ‘LS 4 >. >. 2 ’ * ~ , » SG. _ “Everything is Strange here nowadays,” was the | niece reply. “Why, I’m sure this is the only store in the world that is run on a Christian basis !’’ The next remark was made in a lower tone, as if the _ speaker was doubtful of her own statements in the mat-_ ni i= Sc tAnd do you know,” she said, slowly; “the business of _ the store is actually increasing! [ got it straight from the _ head bookkeeper that Mr. Denton is holding his own splendidly i in spite of the fact that every one predicted a sure failure.” “Well, I hope L shall never have to work anywhere _ else,” was the answer. “It would kill me to go back to. 7? _ those old days of slavery and poor salaries! As the weeks passed by, even the greatest doubter be- - came convinced that the business of the store was improv- ing. Great crowds came every day to look about, if not to buy, for their curiosity as well as interest was er: and unbounded. Many flocked to the store to compare the prices of goods with those of the other emporiums and to draw their own conclusions as to the sincerity of the enterprise. A high price on an article was often misleading until : the manufacturer’s side of the question was explained and understood, and so, too, a low price often produced vari- -_ ous criticism from those who could not differentiate be- _ tween just and usurious profit. But in the main the efforts of the merchant were pretty : fairly understood and a perfect flood of congratulations — _ followed the enlightenment. “My motto is consideration for the manufacturer, jus- _ tice to myself and honest value.to my patrons,” said Mr. Denton to all. “it I vary from this, it- will be through — error, not malice.” One by one the buyers learned their lesson of right _ _ dealing, and the counters of the big establishment showed at the result of their labors. ‘They were filled with goods whose first values had not Fe ad Lye com chook oks.com