Life, 1929-04-05 · page 53 of 56
Life — April 5, 1929 — page 53: what you’re looking at
What you’re looking at
This page from *Life* magazine mixes satirical content with advertising, typical of 1920s-30s humor publications. **"Life's Little Ironies"** (center) satirizes overly protective new mothers through dramatic irony. A mother insists her baby is unusually well-behaved and never cries, then immediately contradicts herself—the baby is currently "talking to himself" (crying), the weather is "unsettled" (so she's calling the doctor), and she's generally anxious despite claiming calm confidence. Robert Lord's caption mocks the hypocrisy of mothers who brag about their children's exceptional behavior while simultaneously fussing over trivial concerns. **Side cartoons** include a brief gag about a frozen nose at a taxi stand, and a society joke about someone arriving at a party with an unspecified item that will "speed matters up." **Advertisements** for Bayer Aspirin and Sunkist Jr. (an electric orange juicer) dominate the layout—standard product promotion of the era emphasizing convenience and modern technology. The page reflects period anxieties about motherhood, consumerism, and the appeal of new electrical appliances for home use.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
It is always safe to give a Bayer tablet; there is not the slightest harm in gen- uine Aspirin, The doctor can assure you that it has no ill effects on the heart. And you probably know from experience that Bayer Aspirin does ban- ish all sorts of pain in short order. Instant relief for headaches; neuralgia, neuritis. Rheumatism, too. Nothing like it for breaking up a cold. At all gists, with proven directions en- ASPIRIN Aspirin te the trade mark of Bayer Manufecture | 7 of Monoaceticacidester of Saltcylicact: Life Life’s Little Ironies “I don’t say it just because he hap- pens to be ours but he really is an | unusual child. I've never seen a baby with such a sweet, sunny disposition. In fact, he never cries. Why most | of the time you wouldn’t know we have a baby in the house. I was say- ing to Fred just the other night— | I was saying—Fred dear, I think that’s the baby. Will you run upstairs and see what's the matter with him? I'm sure it’s nothing serious. He prob- ably just has a little colic or something. I'm not the type of young mother who goes into hysterics every time her baby cries a little bit. Because, of course, all babies cry—especially at night. Al- though Junior's much better about that than most babies. He always sleeps straight through from three or four in the morning until seven. Of course he isn’t really crying now the way most babies do. He's just sort | of—talking to himself. Still, I won- | der if he hasn’t caught a little cold. | The weather has been so unsettled this last week. I think I'll just take a run upstairs and sce what's the mat- ter. Will you excuse me? Oh, by the way, Mr. Weeple, would you mind calling up Eisenglass 7869, and ask Dr. Zipser to come right over. I'm _posi- tive there isn’t a thing in the world the matter with Junior but one can’t | be too careful with a small baby, can Robert Lord. “For heaven's sake, Jim, hurry up with that taxi. My nose is simply frozen.” —Texas Ranger. “ OOK who bas come to the party Mac. This will speed matters up, no end.” Sut ik ist y/ salutes i . // T° add to indoor sport— orange juice ‘squozen electrically — Life jes you know what this will do to accelerate the preparation and drinking of orange juice in the great American desert. A glass or a gallon—for the solo Orange Juice addi& or for the gang—either is a matter of a moment to Sunkist Jr. And moments, you know, are precious when there is Orange Juice drinking to be done. Halve a pile of Oranges and then merely | touch each half orange to the whizzing cone of Sunkist Jr.—and there's your juice. After the squeezing, just hold two simple aluminum parts under the faucet. No work—no respon- sibiliry—what more could Life Jr. ask? The Strong Sturdy Sunkist Jr. will destroy millions of oranges, $e theca ist grow- ersareput. ©1495 ting it out af of elec seselfishly trical goods —at the Bei-igr very low coupon. rice of | $14.95. (It's 10 lin. high and | weighs 6 Ibs.) The next time anyone asks " But Sunkist Jumior ic: UICE tractor FOR QUICKRE: { be pure teat ta difiribution office nearc your home California Fruit Growers Exchange Chicago, IIL, Div. 2404, 900 North Franklin Street Los Angeles, Cal., Div. 2404, Box $30, Station “C” My dealer cannot supply me, Money order for $14.95 junior Home Electric Juice nada, $19.95, enclosed for one Sunkist Extractor, mail prepaid. Name. Street___ City. comicbooks.com