Life, 1929-03-15 · page 39 of 44
Life — March 15, 1929 — page 39: what you’re looking at
What you’re looking at
**Main Content:** This page mixes advertising, humor columns, and social commentary typical of *Life* magazine's satirical format. **The Cartoon ("The Perfect Boss"):** A simple line drawing depicts a boss and stenographer—a visual joke about workplace dynamics. The accompanying Sir Walter Raleigh pipe tobacco ad suggests the "perfect boss" is one who smokes mild pipes that don't offend his female stenographer. This reflects 1920s workplace attitudes: male bosses, female clerical workers, and the social acceptability of male smoking. **"Mrs. Pep's Diary":** A gossipy social column about upper-middle-class leisure—reading detective fiction, entertaining friends with caviar canapés, discussing outdated fashion trends. The humor is gentle domestic satire. **Joke Section:** Brief humorous quotes from various publications mock gender relations, marriage, and social pretension—including a dark joke about a Parisian woman throwing her husband from a window. **"Smartest Street on Earth":** An advertisement for Paris fashion, emphasizing the rue de la Paix and rue de Rivoli as ultimate luxury destinations for wealthy Americans. The page reflects 1920s American upper-class culture and attitudes toward work, gender, and European sophistication.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Bagrsoe BREF VSae aaeal OS nde tel er men never stem to have any trouble in keeping stenographers. They're pipe smokers, too, but ‘they’ve discovered Sir Walter Raleigh, the mild- est, mellowest smoke that ever came out of the South. Stoke that strong old briar with Sir Walter Raleigh, men, and not even the snifhest steno will object to it. By the way,we line the tin with gold foil to keep Sir Walter fresh and fragrant to the last pipeful. ¥ LIMITED OFFER (for the United States only) Ifyour favorite tobscconist does not carry Sir Walter Raleigh, send us his name and addres. In return for this courtesy, we'll be delighted to send you without charge a full-size tin of this milder pipe mixture. Dept. 94, Browa and Williamson Tobacco Corporation Louisville, Kentucky SBS SIR WALTER RALEIGH _ Who discovered how good a pipe can be It’s milder Life Mrs. Pep's Diary (Continued from Page 16) have taken but a few words to ex- pound, namely, for every citizen who imbibes to drink in his own home as though he were the guest of an im- poverished widow at the town’s most expensive speakeasy. Furthermore, I was minded to straighten up our book- shelves and magazine tables, but just as I was setting about the business I fell upon the new detective story, “The House on-Tollard Ridge”, and as it had an old man murdered on the very first page, my favorite menace in such fiction, the next thing I knew they were lowering shades and turn- ing lights on around me, and Lucy Haskins was upon me bawling for a cup of tea. So Katie made us some stuffed celery and caviar canapes and olives wrapped in hot bacon, and we did ourselves very well indeed, and Lucy asked if I remembered the days when we did remove the trimming from our hats and save it from season to season, always fatuously supposing that this plume or that flower would stand us sometime in excellent stead, which they never did, and albeit we laughed heartily at some of the con- coctions which we once did wear on our heads, I must confess, at the first touch of Spring sunshine, to an annual yearning for a turban made of flowers. Fatner—I don’t like to see that daughter of ours lighting cigarettes. Movern Motner—Don't be old- fashioned, John. Fatner—It isn’t that. She's too young to be playing with matches. —Boston Transcript. “The female grasshopper utters no sound at all,” says a naturalist. This accounts for the cheerful chirpings of the male grasshopper. —Humorist. The savage desert tribes of Africa pay no taxes, we read. It is difficult, therefore, to know what makes them savage. —Everybody’s Weekly. Many a man has acquired a huge vocabulary by marrying it. —London Opinion. In Paris a woman threw her hus- band from a fourth story window. We understand that as he passed the other windows on his way down, several people remarked that he was going out without his wife again. —London Opinion. TheSmartest Street on Earth at the end of the longest gangplank The mode that doesn’t begin on the rue de la Paix, or near it... isn’t a mode... it'sa costly mis- take. «> The woman who "t adore the thought of buying clothes there, and glittering trifles on the rue de Rivoli... isn't a woman...she’s a misnomer in petticoats, «+ All the sleek long- nosed cars inEurope,all the racing greyhounds that cut a blue-green swathe across the Atlantic are drawn the irresistible pull of those little jewel-box shops! --But the smartest of the women and the wisest of the men are the “France”, the “Paris” or the "Ile de prance» sacee Weekly Express Liners carry them to Paris by the quickest, easiest, gay- est, pleasantest route. -> The men know they won't find a bore in the smoking room, a bounder at din- ner or a menu less than perfect. -» Five days in Paris-afloat, a call at Plymouth for London, then dock at Le Havre where the boat- train waits...three hours to the rue de la Paix! edrench fine e Information from yuthorised French Line Agent or wrlte direct to 19 State Street, New York Clty. RRR. comicbooks.com