Judge — May 16, 1931 — page 28: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Whi I changed to Marlboros "100 Cash 100 PRIZES TO SMOKERS Marlboro sales forge ahead at a record-breaking rate. Why? IVORY TIPS Are Lip Insurance Marlboros are machine packed tips DOWN! Nobody's fingers — not even your own—can soil them. Ivory Tips prevent dangerous in- feetion. Protect torn, chapped, or rouge-roughened lips. Ivory Tipped or Plain, Marlboros for a dainty hostess. Particular people avoid cheap cigarettes for dinner and bridge. Smart debu- tantes recognize a suitable acces- sory. Successful men demand the cigarette of distinction. These are good reasons. We want yours. For the best hundred reasons, we will award these 100 PRIZES! First Prize .... .#100 Second Prize... . 875 Third Prize... .. 850) Fourth Prize .... #25 Sth to 10th . . . each*10 11th to 50th . . . each*5 51st to 100th - Library pack- | age of 100 Marlboro Cigarettes. | O conditions. Write in your own words your reasons for progressing «-. developing... graduating to Marlboros. Not more than 50 words. Selected winners will be published. No fees or payments beyond prizes. Prizes will be duplicated in any tie. Judges, R. M. Ellis, L. B. MeKitterick and M. J. i ip Morris & Co., K. M. le, advertising consultant, and Lee Brown, advertising agent. Contest closes June 30th, 1931. PHILIP MORRIS & CO. 119-Y FIFTH AVENUE, NEW YORK CITY Student at Barber College doing home work; practicing sneering at tips. Niort (Who has just run up from Piddlington-on-Thames where he has been spending a fortnight with the Mater and is jolly well dashing off to see the Pater who is booking a pas- sage for the Colonies)—I say! 2s (Who is one-and-twenty and ng a bit potty and all that sort of thing—too much cricket, if you know what I mean)—Quite 0. “Three bricks, please!” 26 LENZ VERSES A Bridge Drib A Drib there was and he loved the en. as you and I). He played with care and joy and pride— ( Tho’ never he won, yet ever he tried) \nd as to his winnings he shamelessly lied— (Even as you and I). MY SYSTEM OF CONTRACT BIDDING (Third Edition) by SIDNEY S. LENZ Contains a full exposition of the One-Two- Three Convention. This newest Lenz system portrays the three types of hands—fair, good and very strong. It features the Demand Bid, without arti- ficial conventions, and is imple that a bridge player can become a sound contract player with ten minutes’ study. Mr. E. V. Shepard, one of the foremost American authorities, President of The Only College of Bridge, says: “[ prefer the One-Two-Three Bid- ding of Sidney S. Lenz to that of considering every opening bid of two a demand. “Mr, Lenz’ thod is casier to teach, and it does not interfere with employment of the normal two bid.” This book contains a full explanation of the Challenge Bid originated by Mr. Lenz to take the place of the Informator Double, It also contains a synopsis of Laws of contract br including official system of scoring. All orders for, “My System of Contract Bidding” (Third Edition) will include an autographed copy of Mr Lenz’ parody on Rudyard Kipling’s * Vampire.” SPECIAL OFFER You may now obtain Mr, Lenz’ book with- out the verses. JUDGE PUBLISHING CO., Ive. 18 East 48th St. New York City. If the above verse is a fair sample of Mr. Lenz’ poem, I accept your Special Offer, send his book without the verses. Please send me........ ++..copies of “My Sys tem of Contract Bidding” (Third Edition), by Sidney S. Lenz. $1.10 per copy, including ship ping. I am enclosing $. . Send C. O. D, at $1.10 per copy, Parcel Post collect copies of “My System of Cor tract Bidding” (Third Edition), by Sidney S Lenz. Name comicbooks.com