Judge, 1929-04-20 · page 2 of 36
Judge — April 20, 1929 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is primarily a **Gillette razor blade advertisement**, not satire or political commentary. The ad appeared in *Judge*, a satirical magazine, but this particular content is commercial. The advertisement depicts a stressed man unable to sleep due to life's anxieties—business worries, dogs barking, babies crying, jangled nerves, and irritable skin. The copy argues that a fresh Gillette blade provides comfort and relief during difficult mornings when a man's beard is "tough and blue" and he lacks time to lather properly. The photograph shows a man in bed appearing exhausted or distressed, illustrating the problem the product claims to solve. The ad emphasizes Gillette's manufacturing precision and quality control, positioning the razor blade as a reliable constant in an unpredictable daily life.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
I could get to sleep. ++ bad dreams... business worries +++ dog barks .. + baby cries... time to get up. ++ jangled nerves _++ grvitable skin. —then is the time your skin needs the comfort of a fresh Gillette Blade Tere are morn- ings when a fresh Gillette Blade is bet- THE NEW FIFTY-BOX ter than any pick- Fifty fresh d me-up youcanname. (10 Packers that will se And there are mornings when your beard is as tough and blue as your state of mind; when the hot water faucet runs cold and your shaving cream is down to the last squeeze / and you scarcely have time to lather anyway; 1 mornings when all the cards seem stacked against your Gillette. But slip in a fresh blade. Enjoy the i) same smooth, clean shave that you get on the | +++ Ideal as a gift, too. Five dollars at your dealer's. finest morning. You have to go through the Gillette factory to understand how it’s possible to pack so much de- pendable shaving comfort into a razor blade. | There you see some $12,000,000 worth of ma- | chinery invented and improved continuously for if twenty-five years for just one purpose: to make the Gillette Blade—erery Gillette Blade—do its | smooth, expert job every morning for the thirty | million Americans who count on tt. There you see in operation the unique system which makes four out of nine Gillette blade de- partment workers inspectors—paid a bonus for every defective blade they discard Atleasta dozen varying conditions affect the com- fort of your shave. But the Gillette Blade doesn’t change. It is the one constant factor in your daily shave. Gillette Safety Razor Co., Boston, U.S. A. +++ Gillette <> comicbooks.com