Adventure, July 1, 1928

A cowboy mounted on a brown horse raises a rifle overhead with both hands, his face set beneath a wide-brimmed hat. The figure dominates the lower two-thirds of the cover in full color—tan shirt, red bandana, weathered saddle—while bold blue lettering spells "Adventure" across the top. The cover announces stories "By Order of Buck Brady" by W.C. Tuttle. Published twice monthly at 25 cents (30 cents in Canada), Adventure was among the most successful pulp magazines of the era, mixing Western, detective, and action fiction. The painted cover exemplified how pulps sold genre adventure through vivid, narrative imagery—a gunslinger frozen in dramatic action, inviting readers into tales of frontier conflict and heroism.