Joe Namath

Real-life NFL quarterback Joe Namath — 'Broadway Joe' — appears as a fictionalized celebrity version of himself in Archie Comics publications, crossing over into Riverdale alongside Archie, Jughead, and the gang in the irreverent style of early 1970s humor comics.

Broadway Joe himself lands in the pages of Archie Comics — and yes, that Joe Namath, rendered in the irreverent Silver Age spirit of 1970 by cartoonist Bernard Wiseman in Sick #2 (74). It's a wonderfully offbeat corner of comics history: a real-world celebrity woven into the colorful world of Riverdale, sharing pages with Archie Andrews, Jughead, Veronica Lodge, and the rest of that beloved gang across titles like Laugh Comics, Reggie and Me, and Archie's Girls Betty and Veronica. With 14 catalog appearances spanning the early-to-mid '70s and one recognized key issue among them, this is a genuinely charming time-capsule curiosity — the kind of pop-culture crossover that makes Silver Age collecting such a delightful rabbit hole.