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Pulp Fiction, 1922 · page 67 of 126

Photoplay Magazine Cover — page 67: what you’re looking at

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Photoplay Magazine Cover — page 67: Pulp Fiction, 1922

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# Palmolive Shampoo Advertisement This is a full-page advertisement, not fiction content. It promotes Palmolive Shampoo, described as "The Blend of Palm and Olive Oils." The page features an illustration of a woman with long, wavy reddish-blonde hair wearing a pink garment. The ad emphasizes hair care benefits, claiming the product removes dandruff and provides softness and gloss. Text explains how palm and olive oils work together to cleanse the scalp and promote healthy hair. The advertisement offers a free 15-cent trial bottle to interested readers who request it by postcard. The Palmolive Company, with offices in Milwaukee, Wisconsin and Toronto, Ontario, is identified as the manufacturer.

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Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Nothing So Beautiful Asa wealth of well-groomed hair Nothing so beautiful and nothing more easily attained—if you know how. Satiny, silky, glossy hair is the reward of intelligent care. Follow the suggestions we give you here and prove it, Begin by learning how to shampoo, for this is all-important. The first step is a bottle of Palm- olive Shampoo, the blend of palm and olive oils. Use as directed and watch results. First is the wonderful softness you have never before experienced after washing. There is none of the usual harsh dryness and flyaway brittleness. Your hair is wonderfully silky in texture, with a beautiful satiny gloss. Most important, your scalp is healthfully cleansed from every trace of scurf and dandruff. Ordinary shampooing doesn’t get these results. They come from the action of palm and olive oils, the softening, soothing cleans- ers discovered 3,000 years ago in ancient Egypt. Olive oil for gloss—palm oil for richness Olive oil possesses softening qualities which neutralize the drying effects of washing. Palm oil contributes body, richness and lasting qualities. In combination they produce a thick, mild, pro- fuse, penetrating lather which softens the scalp anid reaches every root and hair cell. This lather loosens the dandruff scales, dislodges and dissolves them, leaving the scalp and hair free to function healthfully. The greatest benefit This thorough removal of dandruff, which doc- tors call seborrhea, is most necessary, as even the accumulation on healthy scalps injures the hair. The dry, oily scales clog the roots of the hair, preventing proper nutrition. Soon the hair begins to fall out. The blend of palm and olive oils you get in Palmolive softens and penetrates the scales, loosening the cap-like accumulation. Gentle massage forces it into the tissue of the scalp, leaving it healthfully purged and clean. Hair shampooed with Palmolive is never dry, harsh and brittle. The blending of these soothing oils leaves it soft, glossy and silky. Trial bottle free We will gladly send vou a 1¢-cent trial bottle of Palmolive Shampoo, free, if you will write a postal-card request. Just say “Send me the free trial bottle of Palmolive Shampoo” and sign your name and address. It will come to you by return mail, accompanied by a valuable book of directions for simple home treatments which beautify your hair and help it grow. Address Dept. B-279. THE PALMOLIVE COMPANY MILWAUKEE, U.S A, The Palmolive Company of Canada, Limited, Toronto, Ontario Also manufacturers of a complete dine of tovlet articles PALMOLIVE SHAMPOO The Blend of Palm and Olive Oils Copyright 1822—The Polmolive Co. 1076 New size, price 50 cents NE en falm tive | Palm | Ol ive Shampoo aa i 100 | |=: tne