Life — November 28, 1930 — page 3: what you’re looking at

What you’re looking at

# Analysis This is **not a cartoon or satirical content** — it is a straightforward advertisement for Florida-Collier Coast Hotels, Inc., a hotel chain operating under manager Hal Thompson. The page promotes seven hotels located in Florida: Hotel Floridian (Tampa), Hotel Tampa Terrace, Hotel Sarasota Terrace (Sarasota), Hotel Royal Worth (West Palm Beach), Hotel Lakeland Terrace (Lakeland), Hotel Manatee River (Bradenton), and Hotel Dixie Court (West Palm Beach). The ad emphasizes convenience, luxury amenities, year-round availability (two hotels open year-round; others December 15–April), and centralized management. Small architectural illustrations accompany each hotel listing. The footer identifies this as appearing in *Life* magazine, Vol. 96, No. 2508, November 28, 1930.