Judge — January 1938 — page 86: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

| 1935 1929 1930 1931 1932 1933 1934 1936 GRAPHICALLY SPEAKING 19293—Came the national bump. We heard it, but didn’t feel the vibration even through 1937 1930—when our gross business hit a new high. 1931—Editors started to print fewer pages as circulations dropped and advertising revenue fell off. 1932—Retrenchment became a by-word and prices of paper, ink, and equipment dropped to a new low. We "re- trenched,” too, and so successfully that 1933—-saw a small decline to the level of 1928, an eminently successful year. 1934—Marked the beginning of a carefully planned 1935—sprint which built up a 1936—momentum that was destined in 1937—to carry us to an all-time high, even though the indus- trial situation, generally, was not as favorable as in 1929-30. @ Sure proof, that 1937 climb, that this company’s strict adherence to its program of unique personalized service gives to otherwise cold type. paper, ink, and presses a definite warmth immediately appreciated by all of our publisher-customers, new and old. KABLE BROTHERS COMPANY PUBLICATION PRINTERS, MOUNT MORRIS, ILLINOIS As printers of Judge we extend hearty congratulations to America’s No. 1 bumor magazine on its fifty-seventh anniversary. If | Dare Say So (Continued from page 23) to LAVERNE JOHNNY MONTAGUE MOORE, with the hope that he will not forget to communicate with his mother and sister every day of 1938. The Judge who did not agree with the jury in the case is entitled to a New Year pat on the back, for Judge and Mother and Sister have such different duties in such a case, and they all did the best they could . . the one for Justice, the others for LA. VERNE. . . . My hand to the “luna. tic,”” wherever he may be, who told the KING to his face that hocus-pocus about the dead soldiers is all hypocrisy as long as we are preparing for another war to kill off more of them and to make other Cenotaphs glorious . . . or anyway, he said something like that, and, of course, they locked him up in the crazy house, since everybody knows it’s a crazy idea to try to tell the truth toa KING. . . . Joy bells for BOB BRINKERHOFF, as he and his LITTLE MARY MIXUP start off on their nineteenth year of publica. tion... and for WALTER LIPP. MANN, who has been the best job of getting unhighbrow of all the high-grade writers. . . . A little halo of holiday laurel for OLD WALT MASON, who continues to grind out the rippling thymes after thirty years of it . . . and a wave of the old year's nightshirt to JUSTICE HUGO BLACK, safe in the cold isolation of his new righteousness. G1orious New Year to ROCK. WELL KENT, whose tender ego swells like a scollop in fresh water, as he rea- lizes that he is the only man who ever made the inside of a postoffice building interesting to anybody. . . . A hunk of plum pudding to all the BUCKS; to FRANK for continuing to look like a dauntless explorer; to PEARL for help. ing us to understand China, and to GENE for being always ready to make his little speech about some trouper who has passed on. . . . The best figure of the year is that of SIR JOHN PERSH- ING, with OLIVIA DE HAVILLAND a contender in 1938. . . . Cap and am. ple gown for HENDRIK WILLEM VAN LOON, with all his weighty words upon his head. . . . Cap and tinkling bells for CHARLIE McCARTHY, prize funster of 1937 . . . a turkey wing for JUAN TRIPPE, and the other one for EDDIE RICKENBACKER, _ because they make flight safe and pleasant. . . - To the HOOVERS, their dues. Honor to HERBERT, who never says die, and a New Year horn for J. EDGAR, who will know what to do with his horn. comicbooks.com