Judge — June 25, 1932 — page 2: what you’re looking at

What you’re looking at

# Ethyl Gasoline Advertisement (Judge Magazine) This is primarily a **commercial advertisement** rather than political satire, promoting Ethyl Gasoline as a premium fuel additive. The page uses a travel metaphor—comparing passenger classes on ships (top illustrations) to fuel choices for automobiles (bottom illustrations). The argument: just as travelers choose between third-class and first-class passage, drivers can choose between regular gasoline and Ethyl Gasoline for superior engine performance. The ad emphasizes Ethyl's benefits: smoother acceleration, greater power output, and reduced engine wear. The right sidebar features testimonials claiming Ethyl delivers better performance and reliability than standard gasoline. This appears to be from the 1920s, when tetraethyl lead additives were being marketed as modern automotive improvements—before their serious health hazards became widely known.