Judge, 1932-05-21 · page 2 of 36
Judge — May 21, 1932 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is primarily **advertising**, not satire or political cartooning. It promotes "Discovering the Genius Within You" by Stanwood Cobb, a self-help book published by The John Day Company. The advertisement uses a testimonial format, quoting Every Mix (likely a contemporary figure, though unclear who exactly) endorsing Cobb's psychology-based approach to self-improvement. The text contrasts this book favorably against typical self-help literature of the era, claiming it offers practical psychological guidance rather than mere "inspirational froth." The page includes a mail-order coupon and lists chapter titles emphasizing personal development themes popular in 1920s-30s American culture: concentration, enthusiasm, meditation, and self-improvement. **No political satire is evident here.**
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
ow well do You know YOURSELF? VERY MAN, says STANWOOD COBB in DIS- COVERING THE GENIUS WITHIN YOU, “has the capacity to excel along some line.” Few of us are geniuses— but everyone has within him some qualitics of genius. In this sitmulating book each one of us is told how to find those qualities in ourselves and how to make them aid us in our daily activities. Self-analysis is made possible, and with self- analysis the author charts the steps to a better understanding of our true selves. Self-help books, so-called, have too often been either mere “inspirational” froth or the impractical theories of a person not qualified to advise. Here, however, is a book by a widely- known authority, who from a long experience, plus a knowl- edge of psychology, draws a clear and vital message. Now, as never before, must we be mentally alert—keen in our treatment of the jcb before us, capable in our attitude toward the many problems of business and private life. “Know thyself,” repeats Mr. Cobb, “develop your ability to the full, irrespective of whether someone else has more or less,” for the highest achievements of the most successful are said to depend not so much on native endowments as on the uses to which they put tho faculties they possess. The coupon below will bring you a copy of DISCOVERING THE GENIUS WITHIN YOU, a book which has stimulated and helped hundreds of others—and can do this for you! TEAR OFF and MAIL this TODAY THE JOHN DAY COMPANY, Dept. J-2, 386 Fourth Avenue, New York City. Gentlemen: Please send me GENIUS WITHIN YOU find .. of DISCOVERING THE Enclosed please Some of the chapters from this stimulating book... The Universality of Genius Yorking for Sclf-chosen Goals ms on er of Enth Meditation Spontaneity as is Childlike Constant Self-improvement World Vision and Idealism The Victorious Attitude The Midas Touch Bovine Souls Inertia Lotus Island The New Education The World of the Adult A Creative Society Intuitions and Inspirations Alen Porter, translator of Adler's “What Life Should Mean to You,” says of this . "Beyond doubt a book which raises issues, stimu- lates thought, reliewes tension and encourages free and happy activity. It would be an excel- lent thing if people realized that they are not cut off from rien of genius by an impassable gulf, and that great faculties are only common faculties de- eeloped to the full” Discovering the GENIUS Within You By STANWOOD COBB comicbooks.com