Judge — April 16, 1932 — page 25: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

now just and pen- Her othe -4 or Here are the prizes f each month—464 in all! ror best Col . beens rT 12! tI 12 9 30 2 464 cash prizes this month for “blurbs” WELL JOE-HERE GOES FOR A REAL SHAVE. I'VE EXPERIMENTED WITH SHAVING CREAMS FOR 10 YEARS,AND IVE NEVER FOUND A LATHER THAT STANDS UP ON THE FACE LIKE PALMOLIVE'S YEAH? SHOW ME A'BETTER SHAVING CREAM THAN COLGATE'S! IT GETS RIGHT DOWN WHERE THE RAZOR WHACKS 'EM OFF — RIGHT AT TH’ SKIN Line! RE'S another big “blurb” contest, men. Another chance to win some real money! Listen to Joe and Al! Nothing will ever convince Al there's a better shaving cream than Palmolive. Noth- | ing will ever sell Joe off Colgate’s! Millions of men are like Joe and Al. That's the | kind of loyalty that has put Colgate’s and Palmolive | miles ahead in a field of 176 competing brands—made them the world’s biggest sellers by far. Where do you stand in this big Colgate’s vs. Palmolive argument? That's what we want to know. Here's what you do. In ONE of the empty “blurb” spaces (not both) at the right (or on a sheet of paper) help Joe out—or help Al Out. If you're a Palmolive | shaver, write a boost for Palmolive. If you use | Colgate’s, write a “blurb” in favor of Colgate’s. We're | offering big moncy for the best “blurbs” sent to us. ist “horn in”’on the argument—and may the best blurbs” win. CONTEST RULES AND ANOTHER THING= IM TELLING You THERE'S SOMETHING To THIS OLIVE OIL BUSINESS. NOTHING LIKE PALMOLIVE FOR KEEPING TH'OLO FACE FEELIN’ FINE MAYBE $0,AL- BUT TAKE A LOOK! THERE'S WHAT Y'CALL A CLOSE SMOOTH SHAVE- GOOD FOR ALL DAY. NOTHIN! LIKE COLGATE'S — NOTHIN] WRITE YOUR ‘‘BLURB’’ HERE, MEN! Get some of that $25,000 ‘What can you Palmolive users say to help Al out’ Or what can you Colgate shavers add to Joe’s side of the argument? If you don’t use either, start ow and take a shot at real money. Palmolive Users Colgate Users PALMOLIVE COLGATE'S your “blurb” with name and ad- co Contest Editors, Dept. C-4, P.O. Box 1133, Chicago, IIL Residents atalie Street, oncy (totaling $25,000) Jed into 6 sets of monthly priz h set totaling $4200). At the end of month prizes are awarded (see list ©) for the best “blurbs” received that moath, as follows 29. $4200 Mar. 31. 130. $4200 May 31. $4200 30. $4200 July 31 . $4200 (Contest closes July 31, 1933) $4200 Contest is open only to resi the United States and Can, ployes of the manufacturers families are not eligible to compete. In event of a tie, each tying contes- tant will be awarded full amount of the prize tied for. Decision of the judges shall be Goal. Some hints to belp you win At the right are some facts about the world’s two largest selling shaving creams—Colgate’s and Palmolive. Here are some of the reasons why men pre: fer these famous shaving creams. 2. Multiplics itselfin lather 250 times. 2. Softens the beard in one minute. 3. Maintains its creamy fullness for 10 minutes. 4. Fine after-effects duc to olive oil content, In case you're one of the few who use either Colgate’s or €, they're for sale every ~send coupon for gen crous free samples of both. Mail ¢,,, coupon, to Dept. 72, P.O. Box 1133, Chicago, Til. (In Canada to 64 Natalie Street, Toronto). Address Dealer 1. Breaks up oil film that covers each air. 2. Small bubbles soften each hair at the base of the beard. comicbooks.com