Judge, 1930-01-25 · page 2 of 36
Judge — January 25, 1930 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is **primarily a Texaco oil company advertisement**, not satirical content. The dominant image shows a massive steam locomotive with the headline "Lubricating 10 Billion Miles." The small inset illustration (lower left) appears to show workers or laborers, accompanying text emphasizing Texaco's research and quality control—"Anticipating every development; insuring ever higher standards of quality." The advertisement claims Texaco lubricates more railroad miles than any competitor and appeals to motorists appreciating their gasoline and motor oil. It emphasizes availability across 48 states. **There is no discernible political satire or cartoon here.** This is straightforward corporate marketing from the early-to-mid 20th century, using industrial imagery (the Iron Horse) to associate Texaco with American progress and reliability.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
RESEARCH... THE GUIDE TO PROGRESS Anticipating every development; insuring ever higher standards of quality... Texaco Labor- stories are the source of Texaco progress. Lubricating 10 Billion Miles 7, Where the Iron Horse hauls the burdens of the nation, Texaco assists to an outstanding degree. More railroad car miles a year are lubri- cated by Texaco than by any other single oil company in the U. S. A. Ten billion miles is the remarkable record —a record which demonstrates again the enviable standing of Texaco in all branches of lubrication. Where power is generated or used, in Industry or Transport, on land or sea or in the air, there you will find specialized Texaco Products— renowned for their quality and chosen for their measurable economies. And on the highways of this country, experi- enced motorists are daily showing their appre- ciation of Texaco quality by stopping for gasoline and motor oil under the Texaco Red Star with the Green T. Available everywhere. Sold in each of our 48 States. THE TEXAS COMPANY Refiners of a complete line of Texaco Petroleum Products inclading Gasoline, Motor Oil, Industrial Lubricants, Railroad and Marine Lubricants, Farm, Labricants, Rood Asphalts and Asphalt Roofing. TEXACO The mark of quality for petroleum products comicbooks.com