Pulp Fiction, 1926 · page 10 of 114
The Frontier, May 1926 — page 10: what you’re looking at
What you’re looking at
# Advertisement Page This is a full-page advertisement from *The Frontier Advertiser*, featuring a stylized illustration of a hand holding a bar of Guest Ivory soap against a black background. The ad promotes a new cake form of genuine Ivory soap marketed for "Beauty's gentile care," emphasizing its suitability for facial and hand washing. The text highlights the product's purity (99 44/100% pure), affordability (five cents), and gentleness on delicate skin. Made by Procter & Gamble, the soap is described as floating and fine-quality, with the advertisement using period language praising its elegance and suitability for feminine use.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
THE FRONTIER ADVERTISER ay K— Ss 3 = ‘@) gL <j. For “Beauty’s gentle care ~s this delightful new form of genuine Ivory *‘How lovely!” you exclaim when first you see Surely, never was a soap more fittingly garbed the new graceful cake of Guest Ivory. Like so to rest upon white washstands. Never was a many millions of other women, you too arein- soap more faultlessly fashioned for feminine stantly charmed by its petite daintiness. fingers. And then what a happy discovery to leatn that And most assuredly, one can find nowhere a this delicately-modeled cake in its fresh blue dress finer, purer soap at any price. Guest Ivory costs isreally genuine Ivory Soap—the genuine guardian bur five cents of delicate complexions for almost fifty years. PROCTER & GAMBLE epceceses: ata 7 Als fine as soap can be 5 It Floats For the face and hands | y © 1926, by The Procter & ambieCo,,Cincinnati,O. 99 44ioo% Pure <<... S55 ==