Life, 1934-03 · page 4 of 50
Life — March 1934 — page 4: what you’re looking at
What you’re looking at
# Life Magazine, March 1934: Political Satire on Currency Devaluation This page mixes advertisements with political commentary on President Franklin D. Roosevelt's monetary policy. The right column's "Dollars and Sense" section attacks the administration's plan to devalue the dollar to 50 cents within five months. It sarcastically warns readers their savings will lose half their value and urges them to subscribe to *Real America* magazine instead—positioning it as the antidote to Roosevelt's economic policies. The advertisement emphasizes *Real America* as "The Outspoken Magazine" offering bold criticism of "people and affairs," suggesting the publication positions itself as anti-New Deal. This reflects the significant political opposition to Roosevelt's early Depression-era monetary experiments among conservative Americans and business interests in 1934.