Life — October 23, 1931 — page 8: what you’re looking at

What you’re looking at

# Page Analysis: "An Ounce of Prevention" This page satirizes over-the-top cold remedies popular in the early 20th century. The article "An Ounce of Prevention" mocks the elaborate, excessive treatments prescribed for colds—hot water glasses, baking soda, quinine, orange juice, nose spraying, Turkish baths, steam rooms, electric light cabinets, cold showers, and alcohol rubs. The cartoon at top shows kangaroos asking "Can your little boy come out and play?"—likely commenting on how cold prevention keeps children indoors under constant treatment. The lower cartoon depicts an exasperated parent surrounded by children, complaining "Go away! I'm getting sick and tired of clever children!"—suggesting the irony that obsessive health protocols create more parental frustration than actual wellness. The "Superior Service" section notes various unusual amenities at establishments worldwide.