Life — January 10, 1930 — page 10: what you’re looking at

What you’re looking at

# "By Jove, a Flapper!" This single-panel cartoon by R.B. Fuller depicts a fashionable social scene, likely from the 1920s based on the artistic style. The illustration shows well-dressed figures in an elegant interior with tall arched windows and classical architectural details. The caption's exclamation—"By Jove, a flapper!"—appears to be satirizing the social reaction to the "flapper" phenomenon: young women who defied Victorian conventions through bobbed hair, shorter skirts, and independent behavior. The cartoon likely mocks the shock and surprise expressed by older, more conservative society members encountering these modern women. The scene captures the tension between traditional high society and the emerging youth culture of the Jazz Age, with the caption emphasizing outdated genteel expressions of astonishment at changing social norms.