Judge, 1938-04 · page 9 of 52
Judge — April 1938 — page 9: what you’re looking at
What you’re looking at
# Analysis of Judge Magazine Page This page is primarily **advertising and business notices** rather than political satire. The main content includes: 1. **"Oyez, Oyez, Oyez!"** - A mock court announcement heading advertising various products and services 2. **The illustration** labeled "BUENOS JANEIRO" depicts a colonial-era South American town scene, likely satirizing geographic confusion or misunderstanding of South American cities. The text references confusion about whether Buenos Aires is in Brazil or Argentina, suggesting contemporary American unfamiliarity with South American geography. 3. **Multiple advertisements** for soap products, wire goods, sporting equipment, and schools mixed throughout the page as "court business" The satire appears gentle—poking fun at American geographic ignorance—rather than sharp political commentary. The page reflects Judge's mixed content model of humor advertisements and product promotions.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
Ber, UR Mr. Walton, in Kenmore, N.Y., makes us very happy. He has discovered that there is one $1,000 bill in circulation for every 450 persons. He is planning to rally the other 449 in his group, and stage one grand party to promote prosperity. Our Paris office has just remitted a mystic papyrus which it received by de- vious means. It was written by a copy- writing genius of “The Industrious & International Trading Company,” Morvi City, Kathiawar, India, to the Palmolive Company in Paris. Here it is: Urgent Please Dear Sirs: As we learn from the Société Com. merciale De Publicite that you are the- most expert, specialist & very vast- experienced-Manufacturers of Washing- Soaps, we have much pleasure in very- kindly requesting your good self to- please send us the free Sample Post of- your Washing Soaps of matchless &- surpassing quality & that could be used. for washing & bathing both & the dirt- of the clothes can practically melt away- when Washing Soap is used & can de- terge the dirts of the ordinary. dirty clothes & most dirty. clothes also of any kind within- few seconds without at all any- harm to the clothes that the- clothes may not at all look- shabby, tear soon, ruin & dis- card after a few washings only- & in the size of Tablet-Bar,- each Tablet-Bar of 6 oz nett- weight, for our trial & orders,- with the most competitive & too- much rock bottom cheap Price,- CLF. any Indian Port, in order- to stand boldly & firmly in the- Indian.Markets in the competi- tion with the other Popular In- dian made & foreign made. Washing Soaps in the Price &- quality both, & the Packing. should be of 100 Tablet-Bars in. a case, The quotations may please be- offered in the English Currency- All persons having business before this court will draw near and give their attention. in Shilling only & the Sole Agency may- please be granted for the Bombay Presi- dency of India for the present.- Now trusting to be favored with a- most favorable reply at a very early- date, with the Samples & quotations. etc to our entire satisfaction as very- kindly requested above & in the mean. while thanking you with best compli- ments & respects. Yours Faithfully, M. N. Mehta Proprietor Not long ago this publication re- printed a page of ads from an issue of 1885, and now our advertising manager has come in under a flag of truce to in- form us that these ads still pull. The day after the reprint appeared, an old gentleman called this office in high dudgeon. “I'm at 844 Broadway,” he said to our advertising manager, “and where, sir, is Dr. Scott?” He wanted to buy one of Dr. Scott's Electric Belts, guaranteed to cure Rheumatism, Paraly- sis, Liver and Kidney Trouble, Nervous and General Debility, Gout, and kindred complaints, as advertised in THE JUDGE. According to our advertising manager this incident proves that THE JuDGE is the most effective advertising medium on earth, Our radio expert, Mr. Halpin, con- tinues his effort to fit the sponsor to the station. These are his latest suggestions, not without merit: KOIL, Omaha, Neb.: American Steel & Wire Co. WORK, York, Pa.: WPA WHOM, Jersey City, N.J.: Better English Institute KOMA, Oklahoma City, Okla.: John. son & Johnson Ether KOIN, Portland, Ore.: Scott Numis- matic Co. WRUF, Gainesville, Fla.: National Hockey League KNOW, Austin, Tex.: International Correspondence School ‘ After all that, it's hardly worth men. tioning, but a Mr. Russell L. Packard, of Bowling Green, Ohio, has written in to restate that notion about Rio de Janeiro being in Brazil and Buenos Aires being in Argentina. Our readers seem to be hepped on this subject. However, we re- fuse to humor them: Buenos Aires is the capital of Brazil and Rio de Janeiro is the capital of Argentina, and finally, there is a small town in Ecuador named Buenos Janeiro, where we hope all our critics end up. We thought our other corre- spondents were slow; but our Parkin, Ark., man now sends word of an event that occurred in his town in 1880. Tt seems that Constable Jeb Stuart was sitting in his office, wondering how to get the $100 he owed Mike Donnle. Just then 7 comicbooks.com