Judge — February 1938 — page 51: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

VCE. «FOR YOUR LIBRARY THEARTS BY HENDRIK WILLEM VAN LOON RETAIL PRICE $3.95 The illustrations shown be- low are reproductions of a few of the many paintings and drawings which Hen- drik Van Loon made for The Arts. A book of over 800 pages, with over 100 full-page illustrations, 48 jull color, 32 in wash— in addition innumer- able illustrative line draw- ves LOON’S purpose in this book — sance Italy, Rembrandt's Holland and —and he achieves it, beautifully, Beethoven's Vienna. We read not is to give the general reader a love merely about the towering figures — for and an understanding of the back- Giotto, Michelangelo, Velasquez, ground of all the arts, through the ages. He begins with the cave-draw- ings of 35,000 B.C. and comes down to our own day, with way-stops at Egypt, Babylon and Chaldea; at the Athens of Pericles; amid the mysteri- ous remains of Etruscan art; in By- zantium and medieval Russia; in the Wagner, Beethoven—but explore a thousand bypaths. Troubadours, min- nesingers, monks, saints, bohemians, gencrals—all troop by in a colorful cavalcade, Always the close relation- ship of art to ordinary life is stressed; and always the emphasis is laid on the human beings who made that art and desert of the Islamites and the gar- who have heard it, viewed it, en- ry dens of Persia; in Provence, Renais- joyed it, for hundreds of centuries. AT LEFT: We admire the first steam en- ‘gine of James Watt for its logical sim- Blicity os cout Not of Bach's Well: ‘empered Clavichord is beautiful for ex- actly the same reason, BELOW: THE OLDEST PIC- TURE OF MAN: The creature, ABOVE: The beginning of our mod- ers orchestra. Jongleurs improvis- | ing a little concert while waiting) * Van Loon points out, is engaged in for their dinner to get ready in the & falemarr patie filling hischen, a ,' oe AT RIGHT: THE GENTLEMAN PAINTER. Rubens leaves bis native | town gn a foreign mission, WHY WE OFFER TO GIVE YOU A FREE COPY OF THIS BOOK \SHERE is no reader of this magazine who would not find it in many ways to his i advantage to subscribe to the service of the Book-of-the-Month Club; and we make sf this extraordinary offer in order to demonstrate that this is the case. What we here propose is this: mail the inquiry coupon, and a copy of this fine library : volume will be put aside in your name, and held until we hear whether or not you care to join. In the meantime, a booklet will at once be sent to you outlining how the Club operates, Study this booklet at your leisure; you may be surprised, for instance, to learn that belonging to the Club does not mean you have to pay any fixed sum each year; nor does it mean that you are obliged to take one book every month, twelve a year (you may take as few as four); nor are you ever obliged to take the specific book-of-the- month selected by the judges. You have complete freedom of choice at all times. You also participate in the Club's “ book-dividends,”” which are valuable library volumes, like this new book by Van Loon. Last year the retail value of the books distributed free among Club members was close to $2,000,000. For every two books its members purchased, they received on the average one book free. BOOK-OF-THE-MONTH CLUB, Inc. A202 385 Madison Avenue, New York, N. Y. Presse send me without cost, a booklet outlining how the Book-of-the Month Club operates. This request. involves Ihe invno obligation to subscribe to. your service. It is under Hood that if 1 decide to join I will receive a free copy of THE. ARTS. If, after reading the booklet referred to, you decide to join the Club, a free copy of Tue arts will at once be shipped to you. Here is a very interesting fact; over 150,000 families—composed of Alien discerning but busy readers like yourself—now get most of their books — through the Book-of-the-Month Club; and of these tens of thousands of City. people not a single one was induced to join by a salesman; every one of them Joined upon his own initiative, upon the recommendation of friends who were members, or after reading—as we ask you to do—the bare facts about the many ways in which membership in the Club benefits you as a book-reader and book-buyer. Mr. Neme Mai. }-~ eee Business Connections, if AMY oon Official Position or Occupation. Boks shipped to Canadian members, DUTY PAID, Unrough Book-of-thes nipped to Canadite th Club (Canada) Lid. KABLE BROS. CO., PRINTERS comicbooks.com