Judge — April 1933 — page 36: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

ILLUSION: The Orie of plate slaves. The magician waves a white sheet... pronounces a few magic words... Presto! She has disap peared in thin air, al girl reclines on a sheet Ss supported by two EXPLANATION: One of the” dummy. When the up the sheet the lithe little lady disappears completely—into his empty figure. Copyright, 1933, I J. Reynolds Tebacco Company LVo Tricks ITS FUN TO BE FOOLED ...ITS MORE Here’s a trick used in cigarette advertising. It is called “Coolness.” EXPLANATION: Coolness is deter- mined by the speed of burning. Fresh cigarettes, retaining their full moisture, burn more slowly ...smoke cooler. Dried-out ciga- rettes taste hot. FUN TO KNOW Camels are cooler because they come in the famous air-tight welded Humidor Pack... and because they contain better tobaccos. A cigarette blended from choice, ripe tobaccos tastes cooler than one that is harsh and acrid. For coolness, choose a fresh cigarette, made from costlier tobaccos. It is a fact, well known by leaf tobacco experts, that Camels are made from finer, MORE EXPENSIVE tobaccos than any other popular brand. Smoke Camels...give your taste a chance to sense the difference. Ger Lobaccos IN A MATCHLESS BLEND comicbooks.com