Judge — January 30, 1932 — page 29: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

XS Bre AS Adopt the new Vicks PLAN for better ConTRoL-oFr-CoLps THROUGH a remarkable new discovery, Vicks has now perfected a plan that marks a further advance in the war against colds. With this plan, you can escape many colds altogether. You can shake off colds quicker. You can make colds less severe, less costly. The discovery that makes this plan possible is Vicks Nose & Throat Drops. This product is based on a new idea for preventing colds. It is a companion product to Vicks VapoRub—the modern method of treating colds. Used together, these two perfect allies give you the Vicks Plan for better Control-of-Colds. Here, briefly, is how the plan works: 1 Before a cold starts At that first sniffle or stuffy, sneezy irri- tation of the nasal passages—Nature’s warning that you're ‘‘catching cold”— use Vicks Nose Drops at once, as di- rected. Repeat every hour or so if needed. This will prevent many colds by stopping them before they get beyond the nose and throat—where most colds start. 7 After a cold starts At night, massage the throat and chest well with Vicks VapoRub (now available in white stainless form, if you prefer). VapoRub acts like a poultice or plaster and at the same time gives off medicated vapors which are inhaled all night long. During the day—any time, any place —use Vicks Nose Drops as needed for greater ease and comfort. (If there is a cough, you will like the new Vicks Cough Drops—actually medicated with ingredi- ents of Vicks VapoRub.) This gives you full 24-hour treatment. Trial offer to VICKS users You have Vicks VapoRub. Now get the new Vicks Nose Drops and follow the Vicks Plan for better Control-of-Colds. Unless you are delighted with results, your druggist has been instructed to cheerfully return your money.