Judge — August 8, 1931 — page 36: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

Consider Your Ge ams Uppli Don’t Rasp Your Tnroat With Harsh Irritants “Reach for a LUCKY instead” Place your finger on your Adam's Apple. You are ac- tually touching your larynx — this Is your voice box — Itcontains your vocal chords. When you consider your Adam's Apple, you are considering your throat = your vocal chords. What Is the effect of modern Ultra Violet Rays upon tobacco? Dr. E. E. Free, one of America's well-known sclontists, who was retained by us to study Lucky Strike's manufacturing process, addressing the Muminating Engineering Society, sald: “The essential effect of the Ultra Violet is the production of better tobacco and of cigarettes regarded by virtually all smokers who have tested them as milder and with a lesser ten- dency to cause throat irritation.” Here in America LUCKY STRIKE is the only cigarette that employs Ultra Violet Rays in connection with its exdusive “TOASTING” Process = the only cigarette thet brings you the benefits of the exclusive “TOAST- ING” Process which expels certain harsh irritants Present in all raw tobaccos, TUNE IN— The Lach Sere Including the use of Ultrg Sunshine Mellows —H Your Throat Protection —agaig GUADRI-COLOR CO., JAP comicbooks.com