Judge, 1930-12-13 · page 4 of 36
Judge — December 13, 1930 — page 4: what you’re looking at
What you’re looking at
# Analysis This page is primarily **advertising and book reviews**, not political satire. The top left features ads for jewelry and accessories ("conservatively smart," "intricately simple," "pointless and significant"), emphasizing design sophistication for men. The center contains "**Judging the Books**"—a literary review section praising the 1930 Younger Generation novel by F. Scott Fitzgerald. The reviewer celebrates Fitzgerald's ability to capture youth's contradictions: romantic idealism versus worldly disillusionment, frivolity versus depth. **Camelot** (right side) is a board game advertisement featuring knights and tournaments, marketed to appeal to adventurous players. Bottom advertising includes **Swank** jewelry and **Parker Brothers** games. This reflects 1930 consumer culture: the magazine balanced satirical commentary with high-end product marketing for affluent readers interested in literature, games, and masculine accessories.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
UEL =Q9 1939 They please men beeause they are® conservatively smart evening-dress, Kom: Line style and si fo convenience. Slip them in— snap! W you want them open— snip! Guarante, heep on snipping and snapping for a lifes time. 50e to $23. °intricately simple enques tome ornament to ve: bag. $3 to $15. 2 and unburden- het or lady's hand- ° pointless and significant It looks like a pin, bi it on and slip it off. Ih air of distinetion to the collar. smartly conservative OS) of authority to from $3 to 86. € SW A NK Kum-A-Part Products Jewelry Accessories for men Priced Baer & Witpe Company, Attleboro, Mass. SUDGING™ BOOKS YentLemen, the Younger Genera- 7 tion Novel, 1930 Model, is here. The body has a flossy new paint job, the motor is snappier, it takes cor- ners on one wheel instead of the usual two—but the chassis and the g: ec still the same. Where it is goi Nowhere, It's the spirit of the ride that still is most important. We suppose, then, while there are mains about the same, too. we figure it. | Younger Generators there will be nov- els by them, tho Yet, fed to the teeth the genus F. Scott Vitzgerald, and swear tho we do we'll never another book in) which Youth proves so Frank, so Direct, so Unfatsy, so much in love with Real Beauty and so un-Moral, we invariably get absorbed and usually read the in- flammable stuff right down to the last bit of drip. We know that it’s all much ado about nothing except grow- ing pains, but some subconscious hun- ger gobbles up what there is to be offered. We don't know what it is. Maybe we're just an old Individualist craving to get in a little we are by read vicarious | white panache waving; maybe it’s the cruelty of the young that gives us a Freudian kick; maybe we're only re- membering when we were young and romped thought Scho penhauer deep, girls not, and Art worthwhile. Maybe we feel a sarcas tie paternal interest in the ranting— realizing that today’s Fitzy collegiately, ‘ald way- is tomorrow's mcel tributor to the Saturday Evening | Post! tt that is young and oh, so wise! is to be found in Keith Winter's “Other Man’s Saucer.” It is the old story youth’s illusions vs. the harshness of the world and the in- atitude of man, Guess who wins. 1in youth revels in his emotions to i of | find that they are houses of eards— showy places with nothing behind. Here is Shaw Latimer, donna in one of those English fam- of prima donnas, determined, after several hard knocks by Life, not to let the world hurt him further. He will erect a wall around himself and hief prima ilies | develop into a superior inhuman per- son within, snubbing the world. So he goes to Oxford and becomes the snoot of snoots, twisting his weaker friends about him like that (poof!). Hic turns into an insufferable little Oxonian of good head, serpent tongue, | nasty, attractive ego, and pronounc sadistic temperament. After a pe of undergraduate — turbulenc drinking, childishly naive carryi on and nitten-notten, he learns there are stone walls ahead. After several spirited, ambisextrous affairs he runs (Continued on page 29) I never thought I'd live to see A Knight dash right in front of me, Seek out another armored gent And sock him in a Tournament! An idle dream? Oh no, it's not— You'll find it all in Camelot! CAM ‘E:LOT Jump, canter, capture, smash with a Knight’s Charge, and clear the wey through your opponent's forces to his goal! What Noted Experts say of Camelot Sidney S. Lenz says, “It’s a remarkable game. | play ite lot.” Mrs. Prescott Warren says, “It has edded enother pleasure to life.” Milton C. Work pronounces it “one of the few teally great games.” E. V. Shepard calls it “a masterpiece! new delight.” Elizabeth Clark Boyden hails it os “America’s contrit tion to the world’s great games.” CAMELOT is the wide space which for sone centuries has existed untiled between Chess and Checkers, with « game far liveli interesting than Checkers, and vastly simoler and easier than Chess Deluxe Edition, Full Leather ‘ $25. Galahed Edition, Rich Binding $ Tristram Edition, Cloth Lancelot Edition, Heavy Boord Popular Edition, Red AT DEALERS’ or by mail. Other Famous PARKER GAMES: Touring, Rook, P Ping-Pong, Pollyanna, Lindy, Wings, Pit, Hi PASTIME PICTURE PUZZLES, etc. BROTHERSisc MASS comicbooks.com