Judge — November 15, 1930 — page 36: what you’re looking at

Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.

x X Seto : \ You don’t have to learn to like them He brilliant, breathless “get-away” of a star back brings the crowd to its feet by a common impulse. Equally natural and spontaneous is the response of smokers to Chesterfield’s satisfying goodness, its wholesome smoothness. No one ever has to “acquire” a taste for Chesterfield. MILDER and B Smokers take to its pleasing flavor instinctively. «+-And here’s why; Chesterfield takes the sure, undeviating course to the one goal that counts in a cigarette — fragrant mildness and a ripened richness, without a hint of harshness or irritation. In short STTER TAS'TE Chesterfield = @ 1930, Liccert & Myens Toacco Co, Satiopy comicbooks.com