Judge, 1930-07-05 · page 2 of 40
Judge — July 5, 1930 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is **primarily an advertisement**, not satire or political commentary. It promotes "American: The Life Story of a Great Indian" by Frank B. Linderman, published by The John Day Company. The advertisement features: - A portrait of what appears to be a Native American man with braided hair and a feather - Endorsements from publications (H.G. Merriam, Boston Evening Transcript, New York Times, New York Herald Tribune) - Claims the book is "charming, sympathetic" and reveals "Indian psychology" - Praise calling it a potential "classic of western literature" and "Book of the Year" - Price: $3.50 - An order form for readers The decorative border mimics Native American geometric patterns. This reflects early-20th-century publishing marketing that emphasized "authentic" perspectives on Indigenous life, though modern readers would recognize such framing as reflecting the period's problematic attitudes toward Native Americans.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
A AMERICAN The Life Story of a Great Indian By FRANK B. LINDERMAN The finest book on the Indian that has ever been written.” T WILL become a classic of western literature. Such a charming, sympathetic and full revelation of Indian psychology has never before appeared —at least, if it has, I have never found it. This book should be a best-seller."-— H. G. Merriam. “This autobiography is told as an Indian would tell it: simply, objectively, tersely, yet with the color and the dramatic sense that are parts of his racial inheritance.’— Boston Evening Transcrept. “There are few books that bring the Indian as close as this one.” — New York Times. “ . It makes grand reading.” — New York Herald Tribune AMERICAN “A whale of a yarn... our nomination for THE BOOK OF THE YEAR” says F. F. VAN DE WATER in N. Y. Evening Post 4°" 386 Fourth A ve. New York City Illustrated by Herbert oops ras yy Ms ae P a Gentlemen: I enclose $3.50 at all book- - o $3. 50 for which please send sellers. The JOHN *” one copy of AMERICAN to DAY CO., 386 Fourth cg Avenue, New York comicbooks.com