Judge, 1930-04-26 · page 2 of 36
Judge — April 26, 1930 — page 2: what you’re looking at
What you’re looking at
# Analysis This page is primarily a **Planters Peanuts advertisement** rather than political satire. The main content promotes a mail-in promotion: consumers could collect 10 Planters Peanut bags or Jumbo Blocks to obtain a free "Mr. Peanut's Paint-Book" for children. The cartoon illustration shows Mr. Peanut (the brand's monocled mascot) as a distinguished gentleman, along with other figures in what appears to be a whimsical scene—likely designed to appeal to young audiences and justify the paint-book premium offer. The ad emphasizes Planters' product quality and heritage from Virginia peanut fields. Two product images (Salted Peanuts and Jumbo Block) are displayed. The advertising strategy targets families by offering a collectible children's item, a common marketing tactic of the era.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
T. 1s a simple matter to get one of these delightful paint-books for the young folks. Just save PLANTERS Peanut Bags or Jumbo Block inside wax paper wrappers until you have 10/in all. Then mail them, together with your name and address, to the Planters Nut & Chocolate Company at Wilkes-Barre, Pa. Anywhere and anytime, there's nothing tastes better than a bag of PLANTERS SALTED PEANUTS. These big golden fellows are the very choicest of the country’s peanut crops, grown and picked in the famous peanut fields of Save PLANTERS Bags and Wrappers to Get Virginia. Always look for Mr. Peanut on the glassine bag Pianters Nut & Crocotate Co, SUPVOLK, VA. WILKES-BARRE, PA. SAN FRANCISCO TORONTO. CANADA ‘The larrest selling peanut bar A rave mixture of selerted choice peanuts ana pure wholesome candy. Just packed futs of geedness. comicbooks.com