Judge, 1929-12-07 · page 2 of 36
Judge — December 7, 1929 — page 2: what you’re looking at
What you’re looking at
# Johnston & Murphy Shoe Advertisement This is primarily a **shoe advertisement**, not political satire. It promotes Johnston & Murphy shoes for men, marketed as the preferred footwear among "smartly turned out sports followers" at sporting events like football and polo. The illustration depicts a well-dressed man and woman at what appears to be a sporting event (labeled "The Championship Game"), with spectators in the background. The ad emphasizes the "Highland Oxford" shoe style (No. 316), described as sturdy and suitable for fall wear in town or country settings. The image uses aspirational social messaging—associating the shoes with upper-class leisure activities and refined appearance—a standard advertising approach of the era. Located in Newark, N.J., this represents typical early 20th-century product marketing in *Judge* magazine.
📄 Transcribed text from this page (OCR, searchable)
Machine-transcribed from the original scan — historical spelling and the odd misread are preserved.
The Championship Game The Highland Oxford, Style No. 316 This smart model in imported Brown Scotch Grain, is a popular style for outdoor wear. Also in Black Scotch Grain No. 416. Sold by a leading dealer near you. Ask for style booklet. JOHNSTON & MURPHY ohoe for Men Whatever the gathering of smartly turned out sports fol- lowers—football, the polo field or the country club veran- dah—the preference for Johnston & Murphy shoes among the well groomed is immediately apparent. For fall wear—cither town or country—the Highland Oxford, a sturdy wing tip brogue, finds favor. comicbooks.com