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Come to Montana: Land of Legend and Promise
Advertising Office, State Highway Commission of Montana · 1957 · 1 issue
About the series
Produced by the State Highway Commission of Montana, this single-issue 1957 comic is a promotional piece designed to lure settlers and tourists to the state. Rather than illustrated panels, it uses photographs to showcase Montana's landscapes and promise, blending boosterism with mid-century advertising aesthetics. Though brief, it stands as a curious artifact of state-sponsored comics, offering a snapshot of how a region marketed itself to a postwar American audience.